June 2016 – April 2018

Marketing Manager – Full Time
McLachlan Travel Group
Manly, NSW 2095

Duties and responsibilities:

  • Marketing strategy – develop, manage and oversee strategic and online campaigns
  • New product development – evaluate ideas and suggestions for new products and existing ones and creating effective marketing strategies
  • Website management and development – successfully created and launched websites Ovation Travel, McLachlan Travel Group and Mat McLachlan Battlefields Tours USA as well as managing website content across all brands
  • Communications – design and content writing of eDM campaigns across all brands to industry contacts and direct clients using MailChimp
  • Marketing collateral – design and content writing for brochures, flyers and digital media
  • Social media – responsible for creating and managing social media campaigns
  • PR management – plan and execute media relations to the industry and public
  • Marketing budget – overseeing and managing marketing budget for all brands

October 2015 – June 2016

Marketing Assistant / Event Coordinator – Full Time
Printing Industries Association of Australia
Chatswood, NSW 2067


Duties and responsibilities:

  • Event management – project management of exhibitions, awards nights and training programs, liaising with all event stakeholders including contractors and suppliers
  • Website management and development – content management of websites and responsible for researching and managing new website development
  • Member communications – communicating key messages to members, the industry and stakeholders via eDM campaigns, direct mail, news articles and media releases
  • Marketing collateral – design and content of brochures, digital and print advertising
  • Social media – create and manage social media campaign including Instagram, Facebook and LinkedIn to communicate with members and target a new audience
  • PR and advertising – communicate media relations with the printing industry media

March 2014 – October 2015

Event & Marketing Coordinator – Full Time
Expertise Events
Frenchs Forest, NSW 2086

Duties and responsibilities:

  • Event management – responsible for several headline exhibitions from conception to realization
  • Budget – management of event price lists and budgets
  • Onsitebump in/out of event, managing contractors, customer registration, exhibitor & visitor queries and cash flow/EFTPOS
  • Programme – creating and managing production and stage entertainment schedules
  • Relationship builder – main point of contact for exhibitors, suppliers, not for profit organisations, sponsors and guest speakers
  • Post show – create feedback reports, exhibitor and visitor surveys and implantation of findings into future events
  • Communication – social media, eDM campaigns, mail outs, and database management
  • Marketing collateral – development of brochures, flyers, onsite guides and signage
  • Website management – creative development and content management

October 2014 – December 2014

Events Intern, Christmas Program Assistant – Part Time
City of Sydney Council
Sydney, NSW 2000

Duties and responsibilities: 

  • Coordination of Christmas Concert Events including the headline “Christmas on the Green” concert at Hyde Park, Sydney
  • Main point of contact for charity partners and food stall vendors
  • Coordination and delivery of merchandise and production requirements
  • Logistical management of concert performers and choirs

January 2013 – March 2014

Travel Consultant – Full Time
Flight Centre Travel Group
Artarmon, NSW 2064

October 2011 – June 2012

Reservations/Marketing Manager – Full Time
Ayasofya Hotel & Istanbul Stopover Tours
Istanbul, Turkey

November 2009 – August 2011

Teachers Assistant – Full Time
Kings Avenue School
London, United Kingdom

June 2004 – August 2009

Pharmacy Assistant – Full Time
Kooringal Pharmacy & Northside Pharmacy
Wagga Wagga, NSW 2650